Monday, October 16, 2023

A look at how AI is reshaping the advertising industry

AI assisted image on Instagram

Rocketbuster Boots are designed, cut, carved, stitched, and assembled in the historic Union Plaza District of downtown El Paso, Texas. But their fashion designer gets a little help from AI to craft out-of-this-world advertising. If she were to try to replicate the same images AI delivers in the real world, she estimates a single shoot would run around $200,000. The caption on the photo above reads: The 3rd installment of Boots at the Bistro #midjourney #aifashion #aiart #allthelove @lisavlupo AIstylist.  Is AI a tool or a threat to marketers? And what about about the concerns raised by artists around AI image generators, copyright, and consent? 

Link via the new shelton wet/dry


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