Were you wondering what happened to the Walmart yodelling kid? Burger King has enlisted him to star in an ad directed by Michel Gondry to announce its plan to help address a core industry challenge: the environmental impact of beef.
Their Cows Menu initiative introduces a formula for cows’ daily feed made with lemongrass leaves that reduces their methane emissions by up to 33% per day. You know what helps ameliorate environmental damage, improves your health and reduces animal suffering? Eating less meat.
Via It's Nice That