Monday, April 20, 2015

The Rise and Fall of Checker Marathon, America's Generic Automobile



The iconic Checker Marathon was an automobile produced by the Checker Motors Corporation of Kalamazoo, Michigan, between 1961 and 1982. The clunky vehicles were mostly used commercially by cab companies and police departments. Checker Motors was profitable for 6 decades but production numbers dwindled through the 70's. The end of the Marathon was not the end of Checker, but it was the end of their famous cars. Checker Motors lasted until 2009 stamping out body panels for Chevy. When they finally closed their factory in Kalamazoo it spelled the official end for independent auto manufacturers in the United States.

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