Saturday, July 01, 2017

A Remake Of Andy Warhol's "Underground Sundae" Commercial

In1968, Andy Warhol created a somewhat surreal tv commercial for Schrafft Restaurant's new “Underground Sundae,” a confection described as "Yummy Schrafft's vanilla ice cream in two groovy heaps, with three ounces of mind-blowing chocolate sauce undulating within a mountain of pure whipped cream topped with a pulsating maraschino cherry served in a bowl as big as a boat."



The tape was thought to be lost and in 2014 Katrina Dixon and Brian L. Frye created a facsimile of Warhol's commercial.  Recently the original resurfaced and the Warhol Museum has a research copy.

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